- Redesigned the data entry sequence to align with right-to-left thinking processes
- Developed a bilingual input mechanism with intelligent language toggling
- Improved touch interfaces for one-handed Arabic typing
Important categories to create:
- Location areas within Saudi Arabia (behavior differs substantially between areas)
- Income brackets customized for the Saudi market
- Value alignment range
- Technology adoption levels
For a premium company, we identified that Snapchat and Instagram dramatically outperformed traditional networks for engagement and conversion, creating a intentional redistribution of effort that enhanced overall performance by 167%.
- Designed a figure visualization approach that handled both Arabic and English numerals
- Reorganized data visualizations to read from right to left
- Applied color-coding that aligned with Saudi cultural associations
For a software company, we modified their global visual identity to more closely match Saudi aesthetic preferences while keeping visual recognizability. This strategy increased their visual connection by 124%.
For a public portal, we created customized tracking that discovered significant disparities in behavior between local tongue and English-preferring visitors. This intelligence resulted best seo companies in saudi capital focused enhancements that increased total platform effectiveness by 73%.
- Repositioning CTA buttons to the right area of forms and pages
- Rethinking content prioritization to move from right to left
- Adjusting clickable components to match the right-to-left reading pattern
Working with a premium company, we discovered that their Arabic branding was significantly inferior than their English branding. After achieving balance between the linguistic approaches, they achieved a 93% growth in brand perception among Saudi audiences.
Through detailed analysis for a store chain, we discovered that messages delivered between 8-11 PM dramatically exceeded those sent during standard daytime, generating one hundred eighty-seven percent better visibility.
For a investment customer, we created a specialized analytics approach that included locally-important behavioral indicators. This strategy revealed undetected business potential that increased their sales by over one hundred twenty percent.
A medical center experienced a significant growth in brand recognition after executing a platform-specific presence methodology that recognized the special elements of each digital platform in the Saudi ecosystem.
Essential bilingual indicators to track:
-
Language switching patterns
-
Completion ratio variations by tongue selection
-
Abandonment locations in translated journeys
-
Query patterns variations across languages
-
Choose fonts purposely developed for Arabic on-screen viewing (like Dubai) rather than traditional print fonts
-
Enlarge line leading by 150-175% for improved readability
-
Use right-justified text (never middle-aligned for body text)
-
Stay away from compressed Arabic text styles that reduce the unique letter forms
Their approach included:
-
Temporary channels: Youthful brand personality
-
Business platforms: Expertise-centered information
-
Visual platforms: Lifestyle-oriented identity narrative
-
Discussion networks: Opinion shaping
-
Distinctly specify which language should be used in each input field
-
Automatically switch keyboard input based on field expectations
-
Position form text to the right of their associated inputs
-
Verify that validation messages appear in the same language as the intended input
Throughout my recent project for a investment company in Riyadh, we discovered that users were repeatedly clicking the wrong navigation items. Our behavior analysis showed that their focus naturally moved from right to left, but the primary navigation items were positioned with a left-to-right emphasis.
After considerable time of making decisions based on assumptions, their new measurement-focused approach created a two hundred forty-three percent improvement in purchase ratio and a one hundred sixty-seven percent drop in marketing expenses.
If you're building or redesigning a website for the Saudi market, I strongly recommend consulting designers who genuinely comprehend the subtleties of Arabic user experience rather than simply converting Western layouts.
- Shifted product photos to the left portion, with product details and purchase buttons on the right side
- Modified the photo slider to advance from right to left
- Implemented a custom Arabic typeface that maintained legibility at various scales
As someone who has designed over 30 Arabic websites SEO services in Jeddah the last half-decade, I can confirm that applying Western UX principles to Arabic interfaces fails miserably. The distinctive elements of Arabic script and Saudi user preferences require a completely different approach.
- Place the most important content in the right upper corner of the screen
- Structure information segments to flow from right to left and top to bottom
- Use heavier visual emphasis on the right side of symmetrical layouts
- Ensure that directional icons (such as arrows) orient in the right direction for RTL layouts